Pioneering environmental innovation

Our Services

Waste Management

Waste Management

Working within the industrial, commercial and residential areas of the food producing industries, we find smart solutions to collect, recover and recycle your waste and turn it into sustainable resources.

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Technology & Products

Technology & Products

At Blue, we believe innovation is our region’s most valuable resource. We are committed to developing cutting-edge technology and investing in research and development to enhance our environmental stewardship.

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Along with efficient and innovative products and solutions we also offer a wide range of specialised and technical services enabling our clients to maintain the highest standards of health and security within their business.

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Our History

25 Years of Experience
5000 Customers across
7 Emirates & Oman
30 Different nationalities
amongst employees
6 Companies offering a bouquet
of environmental solutions
  1. 1947

    Alserkal Group

    The family business was founded in 1947 by Mr. Nasser Bin Abdullatif Alserkal. With more than 70 years of national service, it has played an important role in the development of the UAE,  particularly in the business and cultural fields.

  2. 1991

    Alserkal Group Environmental Division

    Established in 1991 we started off as an industry leader being the leader in one sector only with 5 GES systems available. Today Blue has 6 companies which offer a bouquet of environmental services.

  3. 2004

    Master Plumbers Services

    Master Plumbers Services (MPS) made its mark in 2004 and has built its reputation by providing outstanding services within the field of commercial and residential cleaning and plumbing maintenance.

  4. 2009


    Our unique recycling facility which has a joint venture with Dubai Municipality to recycle grease trap waste from food services. Our unique technology enables us to separate the maximum percentage of FOG (fats, oil & grease) from grease trap waste to recycle into useable products. Our goal is to provide and spread an environmentally responsible disposal […]

  5. 2011


    Our Used Cooking Oil (UCO) collection company that works in parallel with Envirol, our unique recycling facility, and seeks to curb the illegal disposal of organic waste in the Middle East.

  6. 2014


    Inception of our locally produced eco-friendly range of high quality cleaning & hygiene products.

  7. 2015

    Blue LLC

    Official rebrand of Alserkal Environmental Division to BLUE LLC. The Logo concept, reflects the spirit of respecting and saving the planet through sustainable actions for the future generation. The visual language is simple and effective giving a unique messages and modern looking.

  8. 2016

    Kleanz and Dubai Municipality

    Kleanz eco-friendly range of high quality cleaning products approved by Dubai Municipality

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Our Clients

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